Hello again video viewers,

This video makes me feel good about the 1-800-Radiator approach to doing business. Rapid franchise growth can be risky but Chief Operating Officer, Joseph Rippey, explains the company’s expansion in a way that makes sense. Jumping from a two store mom-and-pop operation to 120 stores in less than two years is a gutsy move for any company. When you franchise that fast, lots of things can go wrong – everything from cash flow to critical elements like service and quality that people came for in the first place. Joseph explains that 1-800-Radiator strength is actually in those growth numbers that gives some key advantages.

Volume lets them use sophisticated purchasing systems that can compare prices and quality with 16 vendors at a time. That is more than just impressive. It is the kind of buying power can only be done when you are big and growing and it benefits the owners and the customers. Their warehouses are huge (which is clear from the video shots) but equally impressive is the way that franchises share inventory, which translates into satisfied customers who get what they are looking for when they want it, and always at discount radiator and auto parts prices. With 250 stores planned by the end of the year, it’s a good bet that if one store doesn’t have what you need, another will. Kudos for a smart business model that supports local community franchise owners by giving them a big-company edge and their customer the savings through genuine price breaks.

Susie